Bungwe la Specialty Toy Retail Association (ASTRA) posachedwapa lidachita Msonkhano wawo wamsika ku Long Beach, California, womwe udapezeka ndi mayina akulu akulu pamsika.Gulu la NPD linatulutsa deta yatsopano ya msika ku US toy industry pamsonkhano.
Zambiri zikuwonetsa kuti kuyambira Januware mpaka Epulo 2022, kuchuluka kwa malonda pamsika wa TOY ku United States wafika 6.3 biliyoni, ndipo ndalama zomwe ogula aku America amagwiritsa ntchito pazoseweretsa ndi madola 11.17, kuwonjezeka kwa 7% poyerekeza ndi nthawi yomweyi. chaka.
Pakati pawo, kufunikira kwa msika kwamagulu 5 azinthu ndikokwera kwambiri, ndipo kugulitsa kwakula kwambiri.
Ndi zoseweretsa zamtengo wapatali, zoseweretsa zotulukira, ziwonetsero ndi zida, zomangira, makanda ndi zoseweretsa za ana asukulu.
Zomwe zidakwera pamndandandawo zinali zoseweretsa zamtengo wapatali, zomwe zidapangitsa kuti malonda adumphire 43% kuyambira chaka chatha kufika $223 miliyoni.Ogulitsa otentha amaphatikizapo Squishmallows, Magic Mixies ndi zoseweretsa zamtundu wa Disney.
Zinatsatiridwa ndi zoseweretsa zopezeka, zomwe zidapangitsa kuti malonda akukwera 36 peresenti.Zoseweretsa zokhudzana ndi NBA ndi NFL zikuyendetsa malonda mgululi.
M'malo achitatu panali ziwonetsero ndi zowonjezera, ndipo malonda adakwera 13%.
Pamalo achinayi anali kupanga zoseweretsa, ndikugulitsa 7 peresenti, motsogozedwa ndi zoseweretsa za Lego Star Wars, zotsatiridwa ndi Lego Maker ndi zoseweretsa za DC Universe.
Zoseweretsa za makanda ndi ana asukulu zapakati pachisanu, pomwe malonda adakwera 2 peresenti kuyambira chaka cham'mbuyo.
Zindikirani, kugulitsa zidole zosonkhanitsidwa kwafika $ 3 miliyoni, pafupifupi 80% yakukula kwa zogulitsa zophatikizika kuchokera ku zoseweretsa zophatikizika ndi makhadi ogulitsa.
Kuyambira Januware mpaka Epulo 2022, TOP10 ogulitsa zoseweretsa pamsika wa US ndi pokemon, Squishmallows, Star Wars, zodabwitsa chilengedwe, barbie, mtengo wa nsomba ndi LOL Surprise Dolls, Hot Wheels, Lego Star Wars, Funko POP!.Malonda a zidole 10 zapamwamba adakwera 15 peresenti kuchokera nthawi yomweyi chaka chatha.
Malinga ndi NPD, msika wazoseweretsa waku US udapanga $28.6 biliyoni pakugulitsa kogulitsa mu 2021, kukwera ndi 13%, kapena $3.2 biliyoni, kuchokera $25.4 biliyoni mu 2020.
Pazonse, msika wa zidole ku United States umakhala ndi chiwopsezo chodziwikiratu, zomwe zikuyembekezeka msika, ndipo ogulitsa ambiri amapikisana kuti alowe msika.Koma kuseri kwa phindu la zoseweretsa za ana, nkhani zachitetezo cha mankhwala ziyeneranso kuyang'aniridwa.
Zoseweretsa zingapo za ana zakumbukiridwa m'miyezi yaposachedwa, kuphatikiza ma belu, ma puree a zipatso za crystal ndi zomangira.
Chifukwa chake, ogulitsa ayenera kulimbikitsa kuzindikira zachitetezo chazinthu pamakonzedwe azinthu kuti apewe kutayika kobwera chifukwa chokumbukira zinthu.
Nthawi yotumiza: Jun-16-2022