Ua mālama ʻo Specialty Toy Retail Association (ASTRA) i kāna Summit Market ma Long Beach, Kaleponi, i hele ʻia e kekahi o nā inoa nui o ka ʻoihana pāʻani.Ua hoʻokuʻu ʻo NPD Group i kahi ʻikepili hou o ka mākeke no ka ʻoihana pāʻani US ma ka ʻaha kūkā.
Hōʻike nā ʻikepili mai Ianuali a ʻApelila 2022, ʻo ka nui o ke kūʻai ʻana o ka mākeke TOY ma ʻAmelika Hui Pū ʻIa ua hiki i 6.3 biliona DOLLAR, a ʻo ka awelika o nā mea kūʻai aku o ʻAmelika i nā mea pāʻani he 11.17 kālā, he piʻi o 7% i hoʻohālikelike ʻia me ka manawa like i hala. makahiki.
I waena o lākou, he kiʻekiʻe loa ka noi mākeke o nā ʻano huahana 5, a ua piʻi nui ke kūʻai aku.
He mau mea pāʻani hoʻonui lākou, nā mea pāʻani ʻike, nā kiʻi hana a me nā mea pono, nā poloka kūkulu hale, a me nā mea pāʻani kamaliʻi a me nā keiki kula mua.
ʻO ke kiʻekiʻe o ka papa inoa he mau mea pāʻani maikaʻi, ka mea i ʻike i ka lele ʻana o ke kūʻai ʻana he 43% mai ka makahiki ma mua i $223 miliona.Loaʻa i nā mea kūʻai wela nā Squishmallows, Magic Mixies a me nā mea pāʻani hoʻohui e pili ana iā Disney.
Ua ukali ʻia e nā mea pāʻani ʻike, i ʻike i ke kūʻai ʻana i piʻi 36 pakeneka.ʻO nā mea pāʻani e pili ana i ka NBA a me ka NFL ke hoʻokele nei i ke kūʻai aku ma kēia māhele.
Ma ke kolu o nā wahi he mau mea hana a me nā mea pono, me ke kūʻai aku i 13%.
Ma ka ʻehā o ke kūkulu ʻana i nā mea pāʻani, me ke kūʻai ʻana he 7 pakeneka, alakaʻi ʻia e nā mea pāʻani Lego Star Wars, a ukali ʻia e Lego Maker a me nā mea pāʻani DC Universe.
ʻO nā mea pāʻani no nā kamaliʻi a me nā keiki liʻiliʻi ka pae ʻelima, me ke kūʻai ʻana he 2 pakeneka mai ka makahiki ma mua.
ʻO ka ʻike, ua hiki ke kūʻai aku i nā mea pāʻani hōʻiliʻili i $ 3 miliona, me ka kokoke o 80% o ka ulu ʻana o ke kūʻai ʻana i nā mea pāʻani hōʻiliʻili e hele mai ana mai nā mea pāʻani hōʻiliʻili a me nā kāleka kālepa hōʻiliʻili.
Mai Ianuali a ʻApelila 2022, ʻo ka TOP10 ke kūʻai aku nei i nā mea pāʻani ma ka mākeke pāʻani iā us he pokemon, Squishmallows, Star Wars, kamahaʻo universe, barbie, fisher price a LOL Surprise Dolls, Hot Wheels, Lego Star Wars, Funko POP!.Ua hoʻonui ke kūʻai aku o nā mea pāʻani 10 kiʻekiʻe he 15 pakeneka mai ka manawa like i ka makahiki i hala.
Wahi a NPD, ua loaʻa i ka ʻoihana pāʻani US $ 28.6 biliona i ke kūʻai kūʻai kūʻai ma 2021, ʻoi aku ka 13 pakeneka, a i ʻole $ 3.2 biliona, mai $ 25.4 biliona i 2020.
Ma ke ʻano holoʻokoʻa, ʻo ka mākeke pāʻani ma ʻAmelika Hui Pū ʻIa i ʻike maopopo loa i ka ulu ʻana, hoʻohiki i nā manaʻo mākeke, a nui nā mea kūʻai aku e hoʻokūkū e komo i ka mākeke.Akā ma hope o ka ulu ʻana o ka loaʻa kālā o nā mea pāʻani o nā keiki, pono e nānā pono ʻia nā pilikia palekana huahana.
Ua hoʻomanaʻo ʻia kekahi mau mea pāʻani a nā keiki i nā mahina i hala iho nei, ʻo ia hoʻi nā bele, nā ʻano huaʻai aniani a me nā poloka hale.
No laila, pono nā mea kūʻai aku e hoʻoikaika i ka ʻike palekana i ka huahana i ka hoʻolālā huahana e pale aku i nā poho i hoʻihoʻi ʻia e ka huahana.
Ka manawa hoʻouna: Iune-16-2022